Atlas Schindler — Ultra-Wide Brand Film

How do you present elevators, escalators and moving walks on an ultra-wide event screen, without any sound?

For Atlas Schindler, in partnership with Grato Apresentações, we created an ultra-wide corporate film that puts the brand's products front and centre: from the larger-than-life sense of scale down to the details that make each product unique.

With no music or voice-over, the film relies on motion, scale and precisely timed animated typography to showcase Atlas Schindler's technology and more than a century of moving people safely through urban spaces.

Deliverables: art direction, motion design, animated typography and editing of an ultra-wide corporate film for an event screen.